Anyone can vote for their favorite books in the online poll for the Quill Awards. There are nominees for every genre as well as for 'Debut Author of the Year.' In the latter category there are five nominees including William Alexander for The $64 Tomato which is described on the site -
"William Alexander had a simple dream of having a vegetable garden and small orchard in his backyard. It was a dream that would lead to life-and-death battles with groundhogs, webworms, and weeds; midnight expeditions in the dead of winter to dig up fresh thyme; skirmishes with neighbors who feed the vermin (i.e., deer); the near electrocution of the tree man; and the pity of his wife and children. When Alexander decided to run a cost-benefit analysis, adding up everything from the Havahart animal trap ($60) to the Velcro tomato wraps ($5) to the steel edging ($1,200), then amortizing it over the life of his garden, it came as quite a shock to learn that it cost him a staggering $64 to grow each tomato."
Any non-professional (ie: not an actual farmer) who has grown tomatoes can relate to his experience I think.